Real Clean is Built on Trust.
WHBG is your partner for the production of all kinds of cleaning products.
This is WHBG
Over 800 Products Successfully Positioned on the Market
More Than 15 Years of Experience
Production Sites in Germany & the Czech Republic
About Us
We are Walter- und Beteiligungsgesellschaft mbH (WHBG) – we believe that strong cleaning products start with clear communication and true passion. We see ourselves not just as a manufacturer but as a long-term partner at eye level. For us, quality, transparency, and trust always come first.
With more than 15 years of experience in development, production, and packaging, we bring not only expertise but also flexibility and a keen sense of market trends. WHBG stands for clean processes, transparent collaboration, and solutions that fit.
About Us
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Our Locations
WHBG is an experienced private label partner for cleaning products with two production sites in Europe – in Norderstedt, Germany near Hamburg, and in Pardubice, Czech Republic, east of Prague. From here, we support our clients from the initial idea to the finished product on the shelf.
By combining German quality manufacturing with central European production, we offer both flexibility and efficiency. Our two sites enable us to respond quickly to requirements and deliver the right solutions for diverse markets and sales channels – whether in retail, for major clients, or on international online platforms.
Our Locations
Clean once
Shine forever.
We develop so your customers are impressed:
Our focus is on targeted product development that aligns with the real needs of end users – whether in application, effectiveness, or processing.
For Emirates, we crafted a custom milk system cleaner, engineered to meet the highest standards of their Business Class espresso machines.
Zwei Mal wischen
ist einmal zu viel.
Wir entwickeln, damit Ihre Kunden überzeugt sind:
Wir setzen auf eine zielgerichtete Produktentwicklung, die sich an den tatsächlichen Anforderungen der Endanwender orientiert – sei es in der Anwendung, der Wirkung oder der Verarbeitung.
Für unseren Partner Emirates haben wir einen maßgeschneiderten Milchsystemreiniger entwickelt – perfekt abgestimmt auf die sensiblen Anforderungen der Espressomaschinen in der Business Class.
All You Need to Know
What We Do For You
Clean Solutions. Strong Brands.
Private Label
Would you like to offer your customers a cleaning product under your own brand? Together with you, we develop customized solutions – from the first idea to the finished filling. Whether concept, formulation, design, or packaging: at WHBG, you get everything from a single source. With many years of experience and a strong network, we are your reliable partner.
Efficient Processes. Powerful Production.
Contract Manufacturing
Would you like to outsource your production or have a product manufactured efficiently? We take care of that for you – flexible, precise, and compliant. WHBG is your partner for contract manufacturing of cleaning products: whether your own formulation or a complete new development – we mix, fill, and package according to your specifications. Our production meets the highest quality standards. Upon request, we also handle testing, documentation, and approvals.
End-to-End Solutions from Development to Delivery
How WHBG Gets It Done
Product Formats to Suit Your Needs
Our Products
Whether liquid, powder, or tablet – we produce cleaning products exactly as they are needed. Thanks to versatile technologies and modern filling systems, we implement individual requirements with precision – efficiently, cleanly, and with consistent quality.
Liquids
Tablets
Powders
Trusted by leading brands for our know-how
In good company
Get in Touch
Got a project in mind, a fresh idea, or just want to talk it over?
We’d love to hear from you!